Our evidence based approach

Research is integral to the work of Ygam. Internally it informs our evidence based approaches and is used to strengthen our educational offer. Externally research collaborations expand knowledge and understanding around gaming and gambling harm prevention.  

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Our research partners

We work with a range of academic partners and sector experts

Loughborough University

Economic and Social Research Council (ESRC) funded research on students and gaming/gambling harms and financial literacy.

Bournemouth University

Analysing existing evidence on gambling and gaming harm prevention and early intervention for children and young people to identify gaps and provide key recommendations.

Queen Mary University of London

Researching students’ "Digital Life" including the impact of internet use (such as online gaming, gambling, and social networking) on student engagement and wellbeing.

Manchester Metropolitan University

Investigating student participation and experiences of gambling in a student population at a single Higher Education institution and the role of peer to peer identification and brief advice.

Social Finance

Understanding young people’s engagement with influencer content to gambling. 

University of Bristol

Exploring the impacts of gambling advertising on children and young people and the role of Ygam resources and training in preventing gambling harms.

Recent research findings

Five years of the annual student gambling survey

Over the last five years, Ygam and the Gamstop Group have partnered with Censuswide to run an Annual Student Gambling Survey, gathering insights from 10,000 university students (Mar 2026).

Assessing gambling harm in student populations using the Gambling Harm Severity Index

This reports on gambling harms in students using new measures to assess harm the GHSI and the GHSI-AO (Mar 2026).

Young people and gambling-related influencer content

This report looks at understanding exposure to and impact of gambling-related influencer content on young people and identifying potential strategies for change (Sept 2025).

Trends between online gambling content, and gambling attitudes and behaviours

This report looks at understanding the trends between online gambling content, and gambling attitudes and behaviours among children and young people (Sept 2025).

Peer to peer identification and brief advice (IBA) (Visual Summary)

This one page visual summary shares the key findings from Ygam's collaboration with Manchester Metropolitan University (Mar 2025).

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